It’s back with a vengeance.

@dimitrishair/Instagram

The summer of 2023 was all about bright, hot,vibrant Barbie pink.

The color waseverywhere, from our closets toour manicuresto our lipstick rotation.

Megan Fox with pink hair

@dimitrishair/Instagram

But true pink lovers everywhere didnt forget where they came from: a little color calledmillennial pink.

It basically defined an entire era of pop culture history.

But the color faded from the trend cycle, replaced by more viral, TikTok-charged trends like cowboy copper.

Kim Kardashian with pink hair

@kimkardashian/Instagram

But then, a glimmer of pink appeared again, firston Jenner,thenMegan FoxandKim Kardashian.

Rihannawent for a brighter pop of pink, signaling the ultimate return of the color.

Pastel pink is always the It color and its never gonna go away, he continues.

Ciara with pink hair

@ciara/Instagram

Its the ultimate teenager dream color that everyone wants to do at that age.

@ciara/Instagram

Pale pink also suits the optimistic attitude of spring and summer.

@kyliejenner/Instagram

Another perk of pink?

Kylie Jenner with pink hair

@kyliejenner/Instagram

Its so flattering, and theres a shade for everyone.

(Of course, this all depends on how comfortable you are with coloring your own hair.

If youre a newbie, definitely do a strand test and stick to temporary color.)

Karol G with pink hair

@patrickta/Instagram

Cardi B with pastel pink hair

@amcardib/Instagram

Shania Twain with pink hair

@dimitrishair/Instagram