If you hit links we provide, we may receive compensation.

If it seems like moisturizer is doing nothing for you, there’s likely a reason.

Meet the Experts

Apply Your Moisturizer Correctly

First order of business: Stop rubbing and wiping.

moisturizer not working

Stocksy

This action increases pressure and also heat, both elements that help your skincare to absorb better."

Remember to exfoliate regularly, which will “clear a path” for your moisturizer to absorb better.

“Barrier-repair creams such as Vaseline, contain emollients such aspetroleum, and can be applied afterwards.

why your moisturizer isn’t working

Michela Buttignol/Byrdie

Excess moisturizer can suffocate the skin,” says Shamban.

“The body overproduces oil to venture to compensate.

Using a thicker moisturizer at night actually decreases oil production during the day.

Be Consistent

Consistency is key when it comes to treating dry skin.

“It is so, so important to have a daily skincare routineand use your skincare!

Both humectants and emollients, applied in that order, offer greatest hydration,” says Nazarian.