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From Rhode to Milk Makeup.
Now, my I-say-only-when-on-the-treadmill-but-actually-more-often-than-not scroll time serves as my spiritual/capitalistic advisor and leader.
Scroll to discover what brought them to our feeds in the first place.
Its popular to the point where I saw my friends mom post about it the other day on Facebook.
And listen, the intrigue makes sense!
Beauty of Josen
On the other, they look really good once appliedespecially when you add a bit of gloss on top.
As it happens, the tastemaker favors Omniluxnot just for her face but also for her hands and decollete.
Omnilux
Milk Makeup Cooling Water Jelly Tint Lip + Cheek Blush Stain
Dont bite it!
Sacheu
(But actually dont.)
When Milk Makeup released itsCooling Water Jelly Tint Cheek + Lip Stainin February 2024, ithit peak virality immediately.
Shake, spritz, and rake in the views.
Maybelline
Oh, and bonus point: we cant forgetthose genius phone caseslip gloss holders.
Rhode
Kosas DreamBeam Sunscreen SPF 40 in Sunlit
Another day, another viral sunscreen and skin tint.
You know those one-and-done products that seem too good to be true when you see them tested online?
Omnilux
This is one of those, but it works like it says it does.
Nevertheless, its viral primer still takes the cake.
Refy
Rom&nd Glasting Melting Balm
Your lips but better.
Milk Makeup
Thats the Glasting Melting Balm way.
They blend like nothing else.
Biodances Bio-Collagen Real Deep Mask was made to stay on for hours or ideally overnight.
Orebella
When it dries, it turns clear, and you peel it off to reveal the glowiest complexion.
And TikTokers love it for a reason: its priming capabilities.
Bonus: They can last up to two years with proper care.
Rhode
A viral product with the potential to outlast trend cycles?
Thats what were always looking for.
Kosas
Refy
Rom&nd
Made by Mitchell
Biodance
Huda Beauty
Embryolisse
Bellanomi
