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The catch: few have the staying power of a time-tested, industry OG.
Other Brands You’ll Love:Thrive Causmetics, Bobbi Brown Cosmetics, Guerlain
What set her apart?
*Design by Kaitlyn Collins / Laura Geller / @thetennillelife_ Instagram / Byrdie*
“We also specialize in easy makeup that is foolproof for a more natural look.”
And they still do," she shares.
Having built the brand around catering to a specific demographic, Geller ensured that her advertising reflected her mission.
Geller’s goal to this day remains simple: makeup should be enjoyable.
“Makeup is meant to be fun!
“Its my mission to create products and educate my customers so they can feel this way.”
Below, find a breakdown of 12 best-selling products from Laura Geller Beauty from foundation to blush.
Use a more dense brush to get your desired finish.
The antioxidant-packed product is perfect for delivering a subtle radiance while brightening the skin from the inside out.
Kajal Longwear Eyeliner
Use this liner to create a myriad of eye makeup looks.
It can be worn as eyeliner alone or applied to the lid as a base for powder eyeshadow.
Italian Marble Bronzer Stick
Add instant warmth to your complexion with this cream bronzing stick.
Want to create a monochromatic makeup look?
The Ultimate Palette 31 Baked Eyeshadows
The eyeshadow looks are endless with this earthy-toned palette.
You have any and every color you could need all in one place from core neutrals to deep accents.
Just one swipe instantly brightens your complexion.
With a creamy texture and self-adjusting pigment, you’ll have a naturally flushed glow that lasts all day.
The baked formula is soft and easy to apply and layer.
It’s ideal for areas of the face that can become oily like thet-zoneand around the nose.
