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you’re able to’t go wrong with a fluffy brow.

Ahead, everything we know about the launch and our honest review.

Holly wearing the Brow BFF.

Holly Rhue

The new Brow BFF keeps the brand’s innovative packaging and top-tier formulas front and center.

It’s also impressively vegan and cruelty-free.

I love that Brow BFF also includes a spoolie for easy blending, combing, and even product distribution.

A model with the Brow BFF pencil.

Subtl Beauty

It’s the quality of a daily brow product in genius, travel-friendly packaging."

Subtl Beauty’s brow product.

Subtl Beauty

Holly wearing the Brow BFF.

Holly Rhue