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Consider it the new pink cowboy hat.

But walking to her seat at Radio City Music Hall, she realized it seemed like everyone else was.

Kacey Musgraves wearing hair bows on stage

@spaceykacey/Instagram

But at the concert, the bow trend was plain to see.

With the bows at the Gracie concert, you couldn’tnotnotice it, she explains.

And it wasn’t an isolated incident.

fan at Lana Del Rey Concert wearing a hair bow

@honeymoon/Instagram

But how did we get here?

We unpack the phenomenon ahead, plus how to get in on the trend.

The Trend

Of course, bows have been steadily trending for well over a year.

crowd at a Gracie Abrams concert

Courtesy of Tara Gonzalez

Yet it appears we still haventreached peak ribbon.

In fact, according to Goldmark, peak ribbon might not exist.

She has her Emi Jay sales stats to back it.

model wearing a hair bow and Lana Del Rey t shirt

@camrihewie/Instagram

But its really more of a sweet and simple nod to the artist.

Everyone wants to go to a concert looking cute, adds Goldmark.

Find a cute ribbon, and wear it with loose jeans and a black top.

Hailey Bieber wearing a hair bow

@haileybieber/Instagram

We see girls wearing bows with little dresses and full glam, says Goldmark.

But people also wear them with sweatpants.

It doesn’t need to be over the top, which I think people really like.

The barrier to entry is a ribbon.

Theres also an even more dainty route.

@haileybieber/Instagram

Bows are everywhere, fromcakesandcroissantsto concerts andcandle holders.

You know how cherries, hearts, and stars are evergreen symbols you see in graphics and drawings?

I think the bow is an add-on to thatit’s become a forever symbol.

Is the bow officially immune to the trend cycle?

Only time will time.

But many people are still wearing them.

What better place to celebrate that than your favorite pop girl’s show?