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Consider it the new pink cowboy hat.
But walking to her seat at Radio City Music Hall, she realized it seemed like everyone else was.
@spaceykacey/Instagram
But at the concert, the bow trend was plain to see.
With the bows at the Gracie concert, you couldn’tnotnotice it, she explains.
And it wasn’t an isolated incident.
@honeymoon/Instagram
But how did we get here?
We unpack the phenomenon ahead, plus how to get in on the trend.
The Trend
Of course, bows have been steadily trending for well over a year.
Courtesy of Tara Gonzalez
Yet it appears we still haventreached peak ribbon.
In fact, according to Goldmark, peak ribbon might not exist.
She has her Emi Jay sales stats to back it.
@camrihewie/Instagram
But its really more of a sweet and simple nod to the artist.
Everyone wants to go to a concert looking cute, adds Goldmark.
Find a cute ribbon, and wear it with loose jeans and a black top.
@haileybieber/Instagram
We see girls wearing bows with little dresses and full glam, says Goldmark.
But people also wear them with sweatpants.
It doesn’t need to be over the top, which I think people really like.
The barrier to entry is a ribbon.
Theres also an even more dainty route.
@haileybieber/Instagram
Bows are everywhere, fromcakesandcroissantsto concerts andcandle holders.
You know how cherries, hearts, and stars are evergreen symbols you see in graphics and drawings?
I think the bow is an add-on to thatit’s become a forever symbol.
Is the bow officially immune to the trend cycle?
Only time will time.
But many people are still wearing them.
What better place to celebrate that than your favorite pop girl’s show?