Click Play to Learn About Our Product Testing Process

How does Byrdie Verified test and review products?

to workout classes (do those leggings really stay up while you squat?).

Byrdie / Hallie Gould

First, we figure out what to test.

Byrdie Commerce Guideliens & Mission

Cristina Cianci / Byrdie

Byrdie / Bianca Lambert

Then we decide on the most important testing factors.

Based on that research, we develop comprehensive testing plans that are unique to each product category.

Byrdie / Phoebe Cheong

After that, were ready to get to work in The Lab.

Renee Rouleau Triple Berry Smoothing Peel

Byrdie / Hallie Gould

The Lab is our 10,000-square-foot product testing facility in Manhattan.

Here, we test everything from makeup products to hair tools and beyond.

We test products both individually and side by side to see how they stack up against each other.

Foundation

Byrdie / Bianca Lambert

We confirm to get creative, too.

We test products at home, too.

Testing products in the home is also an important part of our process.

Flat irons

Byrdie / Phoebe Cheong

Our at-home testers revisit products over months and years, measuring how durable they really are.

Byrdie / Joline Buscemi

Finally, we deliver our findings to you.

Those results are used to guide our product selections.

Remington flat iron

Byrdie / Phoebe Cheong

Why You Should Trust Us

The product recommendations on Byrdie are completely unbiased.

In some cases, we purchase products to test ourselves.

Meet Us

Bronwyn joined the Byrdie team in 2021.

Coola Full Spectrum 360 Sun Silk Drops

Byrdie / Joline Buscemi

Bronwyn Barnes

Jessica joined the Byrdie team in May 2019.

She is a seasoned writer and editor with a career in digital media that spans over ten years.

The bulk of her experience lies in beauty, fashion, and lifestyle content.

Jessica received her B.A.

in Journalism and Sociology from New York University.

Jessica Mahgerefteh

Dominique joined the Byrdie team in 2022.

She also runs a website dedicated to Black-owned brands called SACRD.

Dominique received a B.A.

in Print/Online Journalism from Howard University.

it’s possible for you to find her on Instagram @d_hobdy.

She consistently surveys the market and spends hours testing products to find tailored recommendations for Byrdie readers.

Alyssa Kaplan

Caitlyn joined the Byrdie team in 2022.

She has years of experience covering beauty, fashion, and lifestyle topics.

Before joining the Byrdie team, Caitlyn worked for Vox Media as an associate beauty editor.

Caitlyn earned a B.A.

in Journalism from Lehigh University.

She joined the team in 2022.

Shannon has a B.S.

in Magazine Journalism from the Newhouse School at Syracuse University.

Shannon Stubbs

Alyssa joined the Byrdie team in 2020.

She received a B.S.

in Hospitality and Tourism from Central Connecticut State University.

Alyssa has previously written for local radio stations in the Greater Danbury Area.

Alyssa Kingham

Contact Us