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It doubles as a treatment.

Briogeo

When it comes to cult-loved haircare brands, perhaps none is as adored asBriogeo.

Product Image of Briogeo’s new Don’t Despair, Repair Rich Rice Shampoo Concentrate

Briogeo

Ahead, all the details on Briogeos latest launch, and our honest review.

However, this is the brand’s first-ever shampoo concentrate, specifically one that’s a treatment-cleanser hybrid.

In comparison to a traditional shampoo, the active ingredients in this product are, well, more concentrated.

Product Image of Briogeo’s new Don’t Despair, Repair Rich Rice Shampoo Concentrate

Briogeo

The Formula

The brand’s proprietary rice protein complex is key to the rich formula.

Briogeo also addedceramides, a world-class skincare ingredient, into the mix.

Last but not least, the brand also includedalgae extractin the formula.

Product Image of Briogeo’s new Don’t Despair, Repair Rich Rice Shampoo Concentrate

Briogeo

I’ll be making this a regular thing and expect Rapunzel-level hair by summer.

“Bella Cacciatore, news editor

Dont Despair, Repair Rich Rice Shampoo Concentrateis also available onbriogeohair.com.

Product Image of Briogeo’s new Don’t Despair, Repair Rich Rice Shampoo Concentrate

Briogeo

woman after using the Don’t Despair, Repair shampoo concentrate

Bella Cacciatore