It’s all about the “lift.”

There are truly no “rules” in beauty, and your personal preference should be your guiding light.

So what’s the trick for more narrow faces?

blonde woman’s selfie against golden background

@gouldhallie/ Instagram

This prep starts the night before while doing your PM skincare routine.

This will define the cheeks, giving the illusion that the face has width.

When you’re done, blend up and into the hairline.

you’re free to also add contour along the chin and blend outwards to create a wider shape.

Highlight

Highlighter is the real key player in widening a narrow face.

Hitting these high points of the face will draw attention upward and out.

However, Krizki suggests staying away from the chin when highlighting a narrow face.

“Avoid highlighter down the length of the nose and the chin,” adds Mellinger.

From choosing the right color to applying with theright brush, there’s often no right-size-fits-all.

In this case, blush can be your best crutch if you’re looking to accentuate using different hues.

Blend and apply in an upward motion heading towards your earlobes to create the illusion you’re aiming for.

“The subtle highlight of the shimmer will make your cheeks look fuller.”

Be mindful to build the color up so you avoid applying too much product.

Build with Foundation

This beauty hack has been gaining momentum over the years and with good reason.

Byrdie Tip

Choose your tools wisely.

Build your first base of setting powder with a dry sponge to avoid a cakey look.

Dab on a quick spritz of setting spray to set the look.

In this case, think length meets density.

The sweet spot to ensure the final look lis full and luscious is tochoose a lengthening mascara formula.

Start off with a few strands, and increase to match your desired fullness.